About Us
Making Bookkeeping Easier for Small and Medium Business Owners
We take the stress out of bookkeeping, so you can focus on growing your business.
Pride Bookkeeping was created to make bookkeeping simpler and less stressful for business owners. Led by a qualified accountant with nearly a decade of experience, we support small and medium businesses with clear, reliable bookkeeping they can trust.
Our Founder, Anna Ferris
At the heart of Pride Bookkeeping is our founder, Anna Ferris. Mum of three, qualified accountant and passionate problem-solver.
Anna first dreamed of becoming an accountant over 15 years ago. While on maternity leave, she retrained and qualified, proving that if you can handle night school, sleepless nights and toddler chaos, you can definitely handle payroll and VAT returns.
Now, with a decade in finance behind her, including 6 years as a qualified accountant, she’s supported businesses with bookkeeping, payroll and management accounts, from sole traders and start-ups to national clients and multi-million pound companies.
That experience gives her the skills and insight to help businesses at every stage of their journey. Anna has supported businesses of all sizes and takes pride in making a real difference to them, whether it be everyday bookkeeping or helping construction firms reclaim tens of thousands in CIS payments.
Modern Bookkeeping Built Around Business Owners
Pride Bookkeeping was created to make business finances feel simpler, clearer, and less intimidating.
We’ve seen first-hand how traditional bookkeeping can slow businesses down. Too often it’s weighed down by paperwork, outdated processes and unnecessary stress, and we knew it was time for a fresh approach.
That’s why Pride Bookkeeping focuses on clarity, not complexity.
We provide clear, cloud-based bookkeeping services that help business owners stay compliant, organised, and confident without overwhelming you with spreadsheets or technical language.
Our approach is designed to give business owners like you confidence. You’ll always understand where you stand, what’s happening behind the scenes, and what your numbers actually mean for your business.
The name Pride reflects what matters most to us: family, trust, and feeling supported. We work alongside sole traders, start-ups, and growing businesses as part of their team, not as distant advisers, but as people who genuinely care about their success.
Pride Bookkeeping isn’t just about keeping records up to date. It’s about helping business owners feel included, informed, and in control of their finances without the stress.
The service is second to none and gives me total confidence that our staff are always paid correctly and on time. Anna is always on hand whenever I need advice.’
Emily, Company Director
Let’s simplify your
bookkeeping, together.
Trusted by local businesses across the West Midlands.
We’d love to hear from you
